United Agents Expands with New Unscripted Division Featuring Talents Like Nick Mohammed, Paloma Faith, and Kate Garraway
United Agents, a prominent UK agency representing talents such as Ted Lasso star Nick Mohammed, singer Paloma Faith, and TV presenter Kate Garraway, has launched a new unscripted division.
Matt Nicholls, Garraway’s representative, will head the division. He has brought on former Mirador agent Holly Hirsch, known for her expertise in digital talent.
The newly formed division aims to support existing talents including Mohammed, Faith, Garraway, Steph McGovern, and David Olusoga, all of whom recently appeared in the BBC’s successful Celebrity Traitors. While the division has yet to sign new clients, it plans to onboard talent and additional agents in the future. For now, the focus will be on collaborating with current talent to develop and package projects. Other notable figures in this division include The Traitors winner Stephen Libby, I’m a Celebrity… Get Me Out of Here! runner-up Tom Read Wilson, and Harry Trevaldwyn from the UK remake of Call My Agent!.
Nicholls stated, “This is a natural evolution for United Agents. We’ve long represented talent who thrive in unscripted and entertainment formats, and this new division allows us to formalize that work and build on it with even greater focus and ambition. UA’s new division will work closely with broadcasters, streamers, and production companies to develop and package standout projects while also nurturing the next generation of creators and presenters.”
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In 2024, rival agency Curtis Brown launched its own unscripted and entertainment division, featuring talents such as Bradley Walsh, Richard E Grant, and Sue Perkins.
United Agents’ roster includes high-profile clients like Kate Winslet, Olivia Colman, and Tom Hardy.
