Olivia Wilde Shares Her Favorite $20 Blush That Gives a Beautifully Natural Look
Actress Olivia Wilde has garnered attention for her natural, radiant look, primarily attributed to a specific cosmetic product: the Tower 28 BeachPlease Cream Blush. This versatile cream blush provides a soft, skin-like flush, adding warmth and color without the heaviness often associated with traditional powders.
The shade Wilde favors, known as Magic Hour, is a staple in the kit of celebrity makeup artist Jo Baker. Baker utilized this shade during Wilde’s recent press tour in San Francisco for her film, The Invite. The creamy formula essentially melts into the skin, offering a seamless application that mimics a natural blush.
According to the product description, the balm-like texture allows for buildable coverage, enabling users to achieve anything from a subtle wash of color to a more defined look. Infused with skin-friendly ingredients like green tea extract and aloe vera, the blush not only enhances appearance but also helps soothe and hydrate the skin, appealing to those with dry or sensitive skin types.
When applying, users can either tap the product onto the apples of the cheeks for a quick finish or use a dense brush to sculpt color higher on the cheekbones for a more lifted effect. Its creamy consistency allows it to layer well over various bases, including foundation or tinted moisturizer, while preventing harsh lines.
Customer feedback reflects a positive reception for this product, with one Amazon shopper declaring it “perfectly natural” and another labeling it the “MVP of effortless glow.” For those seeking to replicate Wilde’s luminous complexion, the Tower 28 BeachPlease Cream Blush appears to be a straightforward solution.







