NFL Top 100 Celebrates Season Two with Exciting New Episodes
NFL Films and X will continue their partnership to produce NFL Top 100 on the X platform, confirmed for a second season leading up to the 2026 football season.
Initially launched in 2025 as an X Originals series, NFL Top 100 will maintain its format of short-form episodes throughout the preseason, showcasing the league’s top players.
Each episode features content under five minutes that highlights the league’s leading players, as voted on by the players themselves.
“We are thrilled to renew our NFL Top 100 for a second season on X and continue delivering great content to our fans,” stated Ross Ketover, senior executive at NFL Films. “The 2025 relaunch of the series was a perfect fit, allowing us to amplify player voices and connect directly with fans around one of the most debated topics in football over the past 15 years.”
Mitchell Smith, head of original content at X, remarked, “The first season of NFL Top 100 delivered massive viewership, engagement, and viewer retention, proving that premium original quick-hitting sports content thrives on X. The show delivered an exceptional 440 million impressions during the inaugural season, reinforcing that X is the center of sports conversation. The NFL remains one of the hottest topics on the platform, and we’re excited to go bigger and bolder in season two with the immensely creative minds at NFL Films.”
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NFL programming holds significant value within both sports and entertainment. Since the beginning of the 2025 season, NFL shows have ranked in 48 of the top 50 slots on television.






