InterTalent Introduces New Sports Division

InterTalent Expands into Sports Representation

InterTalent, a prominent London agency known for representing high-profile figures like Susanna Reid and Joan Collins, has launched a new division focused on sports. This initiative is led by Hayden Clottey, who previously served as Head of Sport at Alpha Talent. He will partner with Joe Brooke Barnett, who joins the team to expand their roster, which already includes Sky Sports personalities David Jones and Adam Smith, as well as emerging talents like James Lawrence Allcott, Harry Pinero, and others.

Clottey’s experience encompasses significant events such as UEFA Euro 2024 and the UEFA Champions League, while Brooke Barnett has contributed to campaigns for the Olympics and Paralympics. This new division is seen as a strategic move to leverage their expertise in the dynamic realm of sports representation.

Alex Segal, the head of InterTalent, expressed enthusiasm about this expansion, stating, “I have been searching for the right people for a long time to expand us into sport and when I met Hayden and Joe it was a no-brainer. They are not only brilliant agents, loved by their clients, but they have also very quickly started to collaborate with our many other divisions on hugely exciting projects and formats. I am excited to see them grow at InterTalent with our Sports division a key part of our offering.”

This expansion into sports marks a significant step in InterTalent’s diversification strategy. Earlier this year, the agency introduced a ventures outfit inspired by figures like KSI and Logan Paul, aimed at developing talent consumer brands. InterTalent continues to represent a diverse array of clients, including influencers like Nella Rose and Francis Bourgeois.