North West, 12, Shares Her Eyebrow Bleaching Journey in Fun TikTok Videos
North West via TikTok.
Credit:
kimandnorth/TikTok (2)
NEED TO KNOW
- Kim Kardashian’s daughter, North, is showcasing a new look
- The 12-year-old revealed that she bleached her eyebrows in a series of TikToks on her channel
- Recently, North has been embracing her personal style more openly
North West, the 12-year-old daughter of Kim Kardashian and Kanye West, recently unveiled a striking new look by bleaching her eyebrows. The announcement came through a series of TikTok videos shared on her joint account with her mother.
In one video, North sported a long blue wig paired with an all-black outfit, stepping back from the camera to display the full ensemble. “Enjoy your lifeeee,” she captioned the post.
Additional videos from that day featured appearances from friends and her mother, where they joyfully lip-synched while wearing matching oversized sunglasses.
Over the past few months, North has been increasingly expressing her personal style. Towards the end of October, she was spotted in social media clips alongside friends, all showcasing faux body modifications, including face tattoos.
The media coverage surrounding North’s evolving style drew criticism, particularly following her appearance with fake face tattoos and a nose piercing, which sparked outrage among some fans.
In response to concerns about her appearance, a TikTok account associated with Kim and North stated that “this is such a non-issue 😭.” Meanwhile, North has continued to make headlines, with one video captioned by the Daily Mail Australia stating, “North West, 12, worries fans with new look.” Comments varied, with some users expressing concern and suggesting she should “go be a kid,” while others lamented the fast pace of her personal changes.
In September, North had previously drawn attention when she was seen with a dermal piercing on her finger in Italy, a form of body modification that lies flat against the skin.
The emergence of this trend among pre-teens has led to mixed reactions from the public, with TikTok users posting videos expressing their heartbreak over North’s choices. One user commented, “What is going on?” while another TikTok was met with reassurance from the pair’s account stating, “it’s okay 🫶.”
North also addressed her critics in a subsequent TikTok, lip-synching to an audio track that questioned the emotional responses surrounding her appearance. “This is for everyone that’s mad over a finger piercing,” North poignantly noted over the clip.







