Hailey Bieber Shows Off Her Curves in Romantic Lingerie for Victoria’s Secret Valentine’s Day Campaign
Hailey Bieber Shines in Victoria’s Secret’s 2026 Valentine’s Day Campaign
Hailey Bieber takes center stage in Victoria’s Secret’s A Very VS Valentine’s campaign, celebrating its 2026 Valentine’s Day collection. The campaign, launched on January 7, features the model showcasing a striking red ensemble, complemented by appearances from Isabeli Fontana, Maty Fall Diba, and Alexis Carrington.
In an exclusive video, Bieber, 29, captivates with a revealing red outfit while posing in front of a mirror. The promotional material highlights her wearing the Heart Chiffon Unlined Bralette and Heart Chiffon Bikini Panty. The collection also includes the Glazed Satin Heart Short Pajama Set and fragrance options like Very Sexy Euphoric and Very Sexy Blush Eau de Parfums.
Hailey Bieber for Victoria’s Secret. Photo by Adrienne Raquel.
Bieber recently sported long brunette hair in the campaign, although she has since transitioned to a shoulder-length lob, as revealed by hairstylist Justine Marjan. The fresh cut was first showcased on Marjan’s social media on December 14.
As the founder of Rhode, Bieber’s style evolution continues to garner attention. Recently, she shared a series of snapshots on Instagram to welcome the new year, which included a heartfelt photo of her anklet engraved with her son’s name, Jack.

Hailey Bieber for Victoria’s Secret. Photo by Adrienne Raquel.
Bieber welcomed her son in August 2024 with her husband, Justin Bieber. The couple recently shared snippets of their family life online, including moments from her birthday celebration on November 22, where Justin was seen cheering her on with a cake adorned with white flowers.
“Prettiest cake,” she captioned a video from the celebration, highlighting the joy and intimacy of their special day.
Bieber’s dynamic presence in both the fashion world and her personal life reflects her growing influence as a multifaceted figure in contemporary culture.







