Ben Affleck Shows Off a Fun New Look with ’90s-Inspired Blonde Hair
Ben Affleck captured the attention of fans with a nostalgic ’90s hairstyle during the 2026 Super Bowl. The acclaimed actor, known for his role in Good Will Hunting, paid homage to his longtime friend and co-star Matt Damon with a striking frosted blonde look featured in Dunkin’s Super Bowl commercial.
This year marks Affleck’s fourth consecutive appearance in a Dunkin’ commercial for the Super Bowl. The 60-second advertisement spoofed the 1997 film Good Will Hunting, humorously framing its storyline as an alternate sitcom version. The ad began with a VHS-style message that read, “Before the movie, a much better version of Good Will Hunting was made as a sitcom with a real genius in the lead and some other actors,” accompanied by the date “Feb. 8, 1995.” Affleck appeared digitally de-aged in a Dunkin’ shop, sporting golden-blonde highlights that contrasted with his darker undercut—a nod to Damon’s character, Will Hunting.
In the commercial, Affleck wore a name tag reading “Will” on a vibrant pink collared shirt paired with a dark jacket, effectively embracing the ’90s sitcom theme. He was joined by stars from popular TV shows including Seinfeld, Friends, and The Fresh Prince of Bel-Air, as they engaged in humorous discussions while completing math equations on Dunkin’s window.

The conversation turned to Affleck’s on-and-off girlfriend, Jennifer Aniston, who also made a surprise appearance, showcasing her iconic ‘Rachel’ hairstyle from Friends. In a playful interaction, she introduced Tom Brady as her new boyfriend, deftly riffing on Damon’s famous line from the original film, asking, “Do you like doughnuts?” Aniston humorously challenged the assembly with, “Well, this is my new boyfriend. How you like these nuts?” The ad concluded with the group singing “Good Will Dunkin’.”

